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All the things you mentioned aren't things I'd consider relevant when pricing a game. Basically the only thing I'd consider relevant (outside of special cases such as loss leaders) is the margins and the number of people willing to buy the game at different price points. In short, I think games should be priced based on what the market will bear in order to maximize profits (naturally, although I state it like it's a simply thing to do, figuring out what that price actually is is rather tricky). What I see happening at the moment, though, is many companies not even trying to figure out what the optimal price is, just setting the game at $50 ($60 for console games), then in the cases where this price ends up being too high acting surprised that they aren't seeing the kind of sales they wanted. On the bright side, though, I'm seeing a fair number of developers/publishers moving the price point more quickly with digitally distributed copies following the game's launch, basically using a trial-an-error approach to find the sweet spot for pricing (I was actually watching the price on King's Bounty: Armored Princess for a couple of months, and it was rather interesting watching the price jump around in $5-10 increments over several weeks before settling into more fixed prices, although interestingly different prices on the various distribution services)
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DarrkPhoenix: All the things you mentioned aren't things I'd consider relevant when pricing a game. Basically the only thing I'd consider relevant (outside of special cases such as loss leaders) is the margins and the number of people willing to buy the game at different price points. In short, I think games should be priced based on what the market will bear in order to maximize profits (naturally, although I state it like it's a simply thing to do, figuring out what that price actually is is rather tricky). What I see happening at the moment, though, is many companies not even trying to figure out what the optimal price is, just setting the game at $50 ($60 for console games), then in the cases where this price ends up being too high acting surprised that they aren't seeing the kind of sales they wanted. On the bright side, though, I'm seeing a fair number of developers/publishers moving the price point more quickly with digitally distributed copies following the game's launch, basically using a trial-an-error approach to find the sweet spot for pricing (I was actually watching the price on King's Bounty: Armored Princess for a couple of months, and it was rather interesting watching the price jump around in $5-10 increments over several weeks before settling into more fixed prices, although interestingly different prices on the various distribution services)

Well, those might not influence you, but they influence the consumer.
Take a look at how many people complain that older games are inherently inferior to newer ones. Same thing with pricing. While I have no doubt that most publishers don't bother to look into things, I also don't fault them for being afraid to move from that 50 dollar mark. Public perception sucks.
Penny Arcade summed it up pretty well:
http://art.penny-arcade.com/photos/791728635_VJ8Qa-L.jpg
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jungletoad: Penny Arcade summed it up pretty well:
http://art.penny-arcade.com/photos/791728635_VJ8Qa-L.jpg

While I find Penny Arcade sometimes funny, they work for Ubisoft. I remember they were hired to do some preview comics for some games during 2005
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Tantrix: While I find Penny Arcade sometimes funny, they work for Ubisoft. I remember they were hired to do some preview comics for some games during 2005

They have made promotional comics for [url=http://en.wikipedia.org/wiki/Penny_Arcade_(webcomic)#Other_works]lots of games[/url] so I wouldn't say that they are biased towards Ubisoft on this one. It would be naive to think that everybody that dislikes the game will not play it because a lot of people are hypocrites and try to justify their acts by saying "if they treat me like a criminal then I may just as well be one".
If you really dislike the DRM then don't play the game at all. There are plenty of games that I can be playing instead and they won't get any of my money.
Post edited February 24, 2010 by OmegaX
The best thing to do for combatting DRM is not to download cracked versions, but to buy DRM free games. Money talks. There are people here on the GoG forums that have bought every single game in the catalogue simply because they are DRM free. I'm always amused by that. That's how much people hate DRM- they will buy products they don't even want simply out of spite.
And companies are beginning to listen. This month, Activision struck a deal with GoG to release some of their classic games DRM-free. Activision! You know, that huge game company run by Bobby Kotick that so many gamers hate because of his reputation for only caring about money? Ubisoft and Interplay also release DRM-free games on GoG. With big names like these jumping on board, it's only a matter of time before others will follow... at least with their old and already heavily pirated games.
You still don't have much of an option with new games, but hopefully that will change too. I believe I overhead that laws will be changing so that PC games have to include notification on their packaging that it will install DRM software on your machine. Once you can consistently see on the product description whether a game has DRM or not, support the ones that don't have DRM at release and hold off for sales on the ones that do (or simply don't buy them). If everyone does this, game companies will get the message.
People are pissed about this stuff. Just look at some amazon reviews. A PC game like Mass Effect, that may have an awesome metacritic score, will just get trashed on Amazon with tons of 1 star customer ratings simply because of obnoxious DRM. Trust me, these companies don't like being trashed on huge distributor's website like Amazon. So go trash them. It tarnishes their image.
Also, sites like Direct2Drive have realized that the absence of DRM is a selling point. Though they sell DRM as well as DRM-free games, they now make a point to highlight when a game doesn't have it. Buy those games.
Not supporting DRM will only get you so far though. You actually have to support DRM-free material before they will take heed. I do think things can change.
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jungletoad: The best thing to do for combatting DRM is not to download cracked versions, but to buy DRM free games.

I'd suggest we should start a thread to for listing all DRM-free PC-games and spread it across the internet. I know we have GoG, but still there sould be other options.
I'd rebuy the new PoP anytime if it's still DRM free.
Post edited February 24, 2010 by Tantrix
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Tantrix: I'd suggest we should start a thread to for listing all DRM-free PC-games and spread it across the internet. I know we have GoG, but still there sould be other options.
I'd rebuy the new PoP anytime if it's still DRM free.

Here it is: http://www.gog.com/en/forum/general/drm_free_gaming
The new PoP is still DRM free. Ubisoft won't re-release a game just to give it DRM just like they won't release the Epilogue DLC for it on PC because it would cost them money.
Post edited February 24, 2010 by OmegaX
And here.
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jungletoad: The best thing to do for combatting DRM is not to download cracked versions, but to buy DRM free games.
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Tantrix: I'd suggest we should start a thread to for listing all DRM-free PC-games and spread it across the internet. I know we have GoG, but still there sould be other options.
I'd rebuy the new PoP anytime if it's still DRM free.

Ask, and ye shall receive:
http://www.gog.com/en/forum/general/drm_free_gaming
Like I originally indicated in a very sarcastic manner, we've already had this conversation multiple times, and it has already led to the very same conclusions, including a thread listing DRM free games and game companies.
Thanks for the links
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jungletoad: Penny Arcade summed it up pretty well:
http://art.penny-arcade.com/photos/791728635_VJ8Qa-L.jpg

Personally i disagree with that. When i say "i'm not buying" thats means "Im not playing". Red Alert 3 is an perfect example - i really love C&C series and i really wanted to (and still want) play in RA3 but because DRM i resignated. This is my choice and as a potential customer i CAN make that decision.
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Tantrix: While I find Penny Arcade sometimes funny, they work for Ubisoft. I remember they were hired to do some preview comics for some games during 2005
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OmegaX: They have made promotional comics for [url=http://en.wikipedia.org/wiki/Penny_Arcade_(webcomic)#Other_works]lots of games[/url] so I wouldn't say that they are biased towards Ubisoft on this one. It would be naive to think that everybody that dislikes the game will not play it because a lot of people are hypocrites and try to justify their acts by saying "if they treat me like a criminal then I may just as well be one".
If you really dislike the DRM then don't play the game at all. There are plenty of games that I can be playing instead and they won't get any of my money.

I agree with You. And justification like "if they treat me like a criminal then I may just as well be one" is stupid. It doesnt matter what kind of people other are - it matter what people i am. They treat me like a potential thieve - i dont buy and dont play in their games. I dont have to play in every game that is released on marked - i choose with one i buy.
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jungletoad: The best thing to do for combatting DRM is not to download cracked versions, but to buy DRM free games. Money talks. There are people here on the GoG forums that have bought every single game in the catalogue simply because they are DRM free. I'm always amused by that. That's how much people hate DRM- they will buy products they don't even want simply out of spite.
And companies are beginning to listen. This month, Activision struck a deal with GoG to release some of their classic games DRM-free. Activision! You know, that huge game company run by Bobby Kotick that so many gamers hate because of his reputation for only caring about money? Ubisoft and Interplay also release DRM-free games on GoG. With big names like these jumping on board, it's only a matter of time before others will follow... at least with their old and already heavily pirated games.
You still don't have much of an option with new games, but hopefully that will change too. I believe I overhead that laws will be changing so that PC games have to include notification on their packaging that it will install DRM software on your machine. Once you can consistently see on the product description whether a game has DRM or not, support the ones that don't have DRM at release and hold off for sales on the ones that do (or simply don't buy them). If everyone does this, game companies will get the message.
People are pissed about this stuff. Just look at some amazon reviews. A PC game like Mass Effect, that may have an awesome metacritic score, will just get trashed on Amazon with tons of 1 star customer ratings simply because of obnoxious DRM. Trust me, these companies don't like being trashed on huge distributor's website like Amazon. So go trash them. It tarnishes their image.
Also, sites like Direct2Drive have realized that the absence of DRM is a selling point. Though they sell DRM as well as DRM-free games, they now make a point to highlight when a game doesn't have it. Buy those games.
Not supporting DRM will only get you so far though. You actually have to support DRM-free material before they will take heed. I do think things can change.

Man - Your my idol :D You said it well - this is what im talking about from the beginning - but my english is... just not too good. :|
Thanks a lot for that post!
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de99ial: BZZt WRONG!!
http://en.wikipedia.org/wiki/Digital_rights_management
Quote:
The term generally doesn't refer to other forms of copy protection which can be circumvented without modifying the file or device, such as serial numbers or keyfiles. It can also refer to restrictions associated with specific instances of digital works or devices.

What? Hell no! CD-key and CD in-drive protection are as evil as net activation, thus they pass as DRM in my book. Just last week, I was looking for a box with spellforce CD-key around my room, it seems to got lost while I was moving. I do have the DVD thou- which is worthless now. That's a whole day killed by looking for the damn key and I've had to rebuy the game fro GoG in the end anyway. Oh, before you call me stupid for not storing my cd-keys - my computer with them got fried recently and I shouldn't need to do so in the first place anyway, as long as I have the disk!
CD-DVDs in-drive are evil because I'm playing plenty of games on my lappy. Yeah, I'm really glad to be needing to carry a bunch of useless discs just so publishers are happy. Besides, discs are needlessly getting damaged that way - I like to replay my games, not at all possible with too scratched CD.
In fact, I'll take a one-time internet activation over these any time, since I'm on the net pretty much all the time.
If one-time activations were all that were required, I don't think too many people would complain. The problem is, its never just a one-time activation, its an activation every time you try to install and usually only a limited number of them.
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cogadh: If one-time activations were all that were required, I don't think too many people would complain. The problem is, its never just a one-time activation, its an activation every time you try to install and usually only a limited number of them.

Yeah, I know that much. Steam DOES have those thou, Impulse as well. And ... well, that's pretty much all I was talking about, really.