michaelleung: So THAT'S what they're trying to sell us in 2015.
Negotiations with the Mould People is at a delicate yet crucial stage. They worship the disc as a god. The employee in charge of them is trying to convince them that the Mountain Dew god is a superior one and they should trade one for the other.
nicolaierdk: The worst part is Diablo III is delayed because of a market tactic! I understand they want to give people time to play SC2 and WoW:Cataclysm, but *ugh*!
The target markets may have a lot of overlap, but not enough for one to eclipse the other. They clearly don't quite grasp how high in demand the games are.